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How do I create an effective Facebook ad?

How do I create an effective Facebook ad?

Facebook has uses that go way beyond posting cat photos, complaining about restaurants, or stalking your ex — it’s also an incredibly effective advertising platform. From small businesses to big corporations, anyone can benefit from Facebook’s marketing tools. Read on to leverage Facebook to your advantage. Why advertise on Facebook? Above all else, the cost-effectiveness […]

Cyberthreats and the finance sector

Cyberthreats and the finance sector

The financial sector has long been heavily targeted by cybercriminals. Over the years, the number of attacks that involved extortion, social engineering, and credential-stealing malware has surged rapidly. This means that financial institutions should strive to familiarize themselves with the threats and the agents behind them. Here are seven new threats and tactics, techniques, and […]

Why is HTTPS important?

Why is HTTPS important?

Many internet users still do not understand what the padlock icon in their web browser’s address bar is for. It represents HTTPS, a security feature that authenticates websites and protects the information users submit to them. This is an important feature that lets users know whether the site they are visiting is secure or not. […]

Groups, Yammer, and Teams: What are they?

Groups, Yammer, and Teams: What are they?

While most Office 365 apps serve a unique purpose, tools like Outlook Groups, Yammer, and Microsoft Teams can all be used for office communication and collaboration. However, there are small differences in the way they can be used. Let us break it down for you. Outlook Groups With Outlook Groups, every member gets a shared […]

Fileless malware: Are you at risk?

Fileless malware: Are you at risk?

Over the past few years, the security industry has been witnessing a rapid evolution in attack techniques, including fileless malware, which uses legitimate tools and services such as existing software, applications, and authorized protocols to carry out malicious activities such as unauthorized data retrieval or data damage. It therefore pays to stay abreast of such […]

Monitor your business with Google Alerts

Monitor your business with Google Alerts

You can keep tabs on your business online and in real time using Google Alerts, a free and easy- to-use content change detection and notification service. You can even use this tool to monitor your competitors. Read on to learn how it can help you. What is Google Alerts? Google Alerts allows you to monitor […]

The dangers of the web and how to stay safe

The dangers of the web and how to stay safe

You probably go to great lengths to keep yourself safe, whether at home or in public. But what happens when you get online? Learn more about how you could be exposing yourself and your personal information over the internet so you can stay safe. With the headlines about data breaches and cyberattacks greeting you every […]

Tidy IT: emails, chats, and files in one app

Tidy IT: emails, chats, and files in one app

It can be overwhelming to have several windows pulled up to manage your email, company chats, and any cloud storage that isn’t compatible with your inbox. Microsoft Teams helps streamline the basic necessities of office work to help you overcome the tedium of multitasking. The convenience of chat apps has enabled workers to cut down […]

Which social media platform is best for you?

Which social media platform is best for you?

Finding the right channel to promote one’s business is a growing challenge in the digital age, with social media acting as an indispensable business tool. The question is, what else can you do aside from updating your status? Here are five ways to help you enhance your social media marketing. Social media has helped businesses […]